CARACHI: Beyond her brilliant fashion design, if there is one thing
Fahad Hussayn is known for, that’s his
elaborate fashion films. From teaming up with singers Hassan and Roshaan to featuring actors and models such as Kubra Khan and Sabika Inam, he always manages to leave an impression. The designer is back with a thought-provoking fashion campaign and once again he didn’t disappoint. This time, Fahad Husayn teamed up with Hadiqa Kiani for the Hazaron Khuwahishain campaign and the duo managed to strike a chord with us!
Giving a brief overview of the thinking behind the campaign, the designer explained, “Hadiqa and I go back almost a decade, she is one of the most talented, composed and authentic artists I have ever met. A few years ago Hadiqa and I met at an event, she told me she was focusing on her skills in light classical and Sufi music while working on extending her vocal range and I was so inspired by her constant need to learn and explore more aspects of her craft, last year when her acting career took off on a meteoric scale, she contacted me for a look for a morning show, we met s for the first time after the pandemic, in between talking about how torn she was about her mother’s health, she shared a piece of music sung by her that was written by her mother.
Said song features in the campaign and one cannot help but feel emotional both listening to it and watching what unfolds on the screen. Devote Hazaron Khuwahishain To “all the mothers out there with their unconditional love”, Fahad Hussayn and Hadiqa Kiani recount the bittersweet moment of a mother separating from her daughter on her wedding day. It tells the story of a woman who raises her daughter with so much love, adorns her with beautiful jewelry and dresses her in the most intricate clothes and sends her away from herself. Raw emotions in both Kiani’s voice and face and beautiful clothes that make Fahad Husayn a master in his art, make the video fascinating.
Fahad Husayn has a knack for presenting art in the most artistic way possible that leaves a lasting impression on those lucky enough to see it!