Elon Musk’s Twitter needs money – and now the mega-billionaire wants companies and brands to pay over $1,000 a month to get verified ticks on his social network.
Twitter is asking organizations to pay $1,000 per month, plus an additional $50 per month for each subaccount logged in, to receive the gold verification badges with ticks, which the company introduced in December, replacing blue ticks for businesses. , according to social media. consultant Matt Navarra, who tweeted Friday details (see below). Tech news site The Information confirmed the details, adding that pricing “is ongoing and could still change”.
Twitter officials did not respond to a request for comment.
The new Gold Tick status pricing falls under the new Twitter Blue for Business service, which “is a new way for businesses and their partners to verify and differentiate themselves on Twitter,” the company announced in December. Under their main account, Blue for Business Twitter customers can link affiliates, companies, brands – and even “movie characters” – who receive a small badge of their parent company’s profile picture next to their own. blue or gold check mark. Twitter also rolled out new square profile pictures for businesses and brands, and added gray checkmarks to government accounts.
Musk announced that Twitter will remove all old verified ticks over the next few months, ultimately leaving only paying private and business customers with verified status. “The way in which [verified check-marks] was corrupt and absurd,” he tweeted on December 12.
With the completion of the $44 billion acquisition of Twitter, Musk has racked up about $12.5 billion in debt and wants to increase subscription revenue to meet those commitments (along with an 80% reduction in Twitter’s workforce). Twitter). Many advertisers stopped spending on Twitter after Musk’s chaotic takeover in late October. Last month, Twitter announced partnerships with two brand safety analytics providers in hopes of winning back marketers who have fled the platform, promising new tools to ensure tweets don’t are not offensive alongside advertisements.
Meanwhile, Musk on Friday announcement that Twitter would share ad revenue with creators for “ads that appear in their reply feeds” starting Feb. 3. should work, including how much users can expect to be paid.
For individuals, Twitter Blue (which includes a blue checkmark) costs $8 per month when purchased online and $11 per month through Apple’s iOS. The company restarted the program in December with new guarantees to stem the tide of copycats that swept Twitter and caused widespread confusion when Musk first ordered the Twitter Blue redesign a month earlier.
Musk, who is currently also CEO of Twitter, is the CEO of Tesla and SpaceX.
Separately, a federal jury found on Friday that Musk was not responsible for Tesla investors’ losses over the tech mogul’s tweets in 2018 that he ‘obtained’ funding to take the electric vehicle maker private at 420. $ per share and that “investor support” is “confirmed.” After sentencing, Musk said tweeted, “Thank God, the wisdom of the people prevailed! I am deeply grateful for the jury’s unanimous finding of innocence in the Tesla 420 privatization case.” In 2018, the SEC sued Musk over his Tesla privatization allegations; Musk and company settled the case and paid $40 million in fines without pleading guilty.
Twitter reportedly sends emails to companies offering gold tick verification for $1,000 PER MONTH!
And affiliate account verification for $50 per month each pic.twitter.com/hohTPKLKdi
— Matt Navarra (@MattNavarra) February 3, 2023
Source: variety.com
#Elon #Musk #charge #businesses #Twitter #month #ticks #verified
